Flagship
Subscriber Churn Assessment
A structured review of who leaves, when they leave, and which usage signals appear before a SIM goes quiet—delivered as annotated charts and a written briefing for retention and retail teams.
For Retention, prepaid commercial, and customer-care leads at mobile and fixed operators
Result A prioritized list of churn drivers with visual evidence and recommended interventions tied to real subscriber cohorts
Format On-site kickoff in Can Tho or remote briefing, then written report
Duration 3–5 weeks depending on extract size
Location Can Tho office with optional site visits across the Mekong Delta
Pricing Fixed project fee from VND 48,000,000
Led by Willowcore senior analyst paired with a visualization specialist
Included
- Intake workshop on churn definitions and data fields available
- Cleaning and cohorting of agreed subscriber extracts
- Visual pack: survival curves, tenure bands, handset and plan overlays
- Written assessment (12–20 pages) plus a live walkthrough
- One revision round after stakeholder comments
Outside this scope
- Ongoing CRM campaign execution
- Purchase of third-party data sources
- Real-time alerting systems or software licenses
How the work unfolds
- Scope call to agree churn definition, geography, and extract layout
- Secure transfer of de-identified extracts and dictionary review
- Analysis and draft visuals shared for mid-point check
- Final pack and briefing with Q&A for up to eight attendees
Preparation
De-identified CDR summaries or prepaid ledger extracts, plan codes, and a short note on known seasonal events
Constraints
Work begins only after data dictionaries are confirmed; personally identifiable fields are not accepted